One of the advantages of having a large high quality online panel is the targeting capabilities it provides.

Whether you need a panel matching national population proportions or one that includes members from a particular ethnic group, region, province or even a city, IranPoll can deliver. Having hundreds of up-to-date profiling data-points on its panel members, IranPoll lets its clients reach their target audience in the most efficient and accurate way possible.

Some of our most popular panel profiling attributes are:

general:

  • Gender

  • Age

  • Education

  • Marital Status

  • Size of Household

  • Ethnicity

  • Education

  • Employment Status & Level

  • Employment Sector

  • Household Income

  • Religion & Religiosity

  • Urban / Rural

 

LEISURE & ENTERTAINMENT:

  • Frequency of Film Viewing

  • Frequency of TV Viewing

  • Film Genre

  • Music Type

  • Sport Watched & Attended

  • Sport Played

  • Video & Computer Games

  • Mobile Phone Games

  • Dining-Out Habits

  • Socialization Habits

 

POLITICS:

  • Political Orientation

  • Political Participation

  • Party Preferences

  • Source of News

  • View of Countries

  • Views of Iranian Figures

  • Views of International Figures

  • Economic Orientation

  • Nationalism

 

COMPUTER & INTERNET:

  • Frequency of Internet Usage

  • Internet Speed

  • Online Activities

  • Social Networking

  • Computer Ownership & Brand

  • Tablet Ownership & Brand

  • Technology Adoption

 

MOBILE / CELLULAR PHONE:

  • Smart Phone Ownership

  • Smart Phone Type

  • Data Services Type & Speed

  • Average Monthly Data Usage

  • Smart Phone Applications

 

AUTOMOTIVE USAGE:

  • Personal Vehicle Ownership

  • Personal Vehicle Type & Brand

  • Number of Drivers in Household

  • Likelihood of Future Purchase

  • Average kms or miles /month

  • Access to Business Vehicle

  • Type & Brand of Business Vehicle

FINANCIAL:

  • Number of Bank Accounts

  • Type of Bank Accounts

  • Methods of Bill Payments

  • Online Banking

  • Type & Size of Current Loans

  • Use of International Banks

 

HEALTH & FITNESS:

  • Frequency & Type of Exercise

  • Gym Membership

  • Use & Type of Home Fitness Equipment

  • Dieting

  • Use & Type of Vitamin Supplements

  • Use & Type of Skin/ Hair Products

  • Use & Type of Medicines Consumed

  • Current Ailments

  • Frequency & Type of Doctors Visited

  • Health Insurance Type & Coverage

  • Out-of Pocket Health Expenses

  • Use & Type of Tabaco Products

 

PET ownership:

  • Pet Ownership & Type

  • Pet Related Expenditures

  • Pet Related Purchases

  • Time Spent with Pet

  • Intention to Purchase a Pet

 

FOOD & BEVERAGES:

  • Beverage Consumption Habits

  • Types of Beverages Consumed

  • Diet vs Regular Soda Consumption

  • Consumption of Organic Food

  • Consumption of Frozen Food

  • Consumption of Canned Food

  • Dairy Consumption Habits

  • Snack Consumptions Habits

  • Use & Types of Sauces Consumed

  • Use & Types of Cereals Consumed

  • Eating Habits

 

TRAVEL:

  • Travel Frequency

  • Travel Destinations

  • Mode of Transportation

  • Travel Cost

  • Leisure vs. Business

  • Travel Activities

  • Travel Planning

 

PRODUCT USE & PURCHASES:

  • Furniture

  • Home Appliances

  • Baby Products

  • Detergents

  • Personal Hygiene

  • Dental Care

  • Games & DVDs

  • Clothing

  • Shoes

  • Home Electronics

  • Books & Magazines

  • Office Products

  • Kitchen Products